Healthcare Marketing Blog

Healthcare Marketing

6 Reasons Your Practice Needs to Start Investing in Digital Marketing in 2018

6 Reasons Your Practice Needs to Start Investing in Digital Marketing in 2018

This is the digital age. And thus, the only way to grasp the attention of the audience is through mastering the art of digital marketing. There is no ...
How a Mobile-Friendly Healthcare App Improves Your Chances to Stand Out

How a Mobile-Friendly Healthcare App Improves Your Chances to Stand Out

All thanks to the fast-paced industry of today, we are becoming more tech-dependent than ever. Customers demand quicker and efficient solutions that e...
The 5 Metrics You Should be Tracking to Ensure Your Healthcare Website’s Success

The 5 Metrics You Should be Tracking to Ensure Your Healthcare Website’s Success

It is easy for online website owners to get lost in the world of data and analytics. Healthcare marketers too, track their online performance because ...
How can Healthcare Websites Boost Patient Lead Conversions

How can Healthcare Websites Boost Patient Lead Conversions

The issue with many hospitals isn’t that they don’t have enough leads. They do. The problem is that these leads are not converting. Every lead that do...
Why Healthcare Institutions Must Never Ignore the Value of  Reputation Management

Why Healthcare Institutions Must Never Ignore the Value of Reputation Management

In today’s modern world, nobody just checks into a new place mindlessly or because they felt like it. Be it in a restaurant or a store, every customer...
The 5 Must-Have Pages on Your Healthcare Website

The 5 Must-Have Pages on Your Healthcare Website

Healthcare marketing is becoming progressively competitive these days. This was not the case almost a decade ago and healthcare marketing saw the lowe...
The 3 Social Media Campaigns to Help Healthcare Practitioners  Reach Out To Prospective Patients

The 3 Social Media Campaigns to Help Healthcare Practitioners Reach Out To Prospective Patients

Healthcare marketing has become a requisite for all organizations in the healthcare industry today. A significant shift is visible in the way people u...
How Landing on the First Page of Google Means More Business for You

How Landing on the First Page of Google Means More Business for You

Marketing is one of the most overlooked area when building a strategic plan for a healthcare service provider. The management assumes that visits to h...
Marketing to Millennials: How They Are Changing the Healthcare Marketing Landscape

Marketing to Millennials: How They Are Changing the Healthcare Marketing Landscape

Leading India forward today are it’s over 830 million millennials and Generation Z-ers. Boasting one of the biggest workforces, they are helping the c...
Your poor hospital website  is driving patients away

Your poor hospital website is driving patients away

As a hospital, your job is to give your guests an excellent experience and this starts with their very first impressions of you. But despite what you ...